International services marketing Essay Example | Topics and Well Written Essays - 500 words

International services marketing - Essay Example Marketing services is different from marketing goods. As opposed to good, services are produced and consumed at the same time. This is because services have different characteristics from those associated with goods. Such characteristics include intangibility, inseparability, variability, and their lack of perishability. Therefore, the services are measured in terms of quality. Another difference between goods and services is the inseparability of services. This is because the services production cannot be alienated from the consumption process (Ahmadzadeh, et al., 2012). Services also tend to vary in aspects such as quality. These characteristics make marketing of services different from that of products. Therefore, success in marketing of services depends on relationship building. Service-based business rely on building trust, deliverability, the wants and needs, and the ability to convince customers that you are capable of driveling a service in time. However, marketing products i s different and mainly depends on factors such as price of the product and the quality of the product (Rao 2011). The marketing and trading of services across nations has been growing rapidly over the recent past. Export of services plays a critical role in trade balance, expansion of employment opportunities, and enhancing economic growth. However, the service economy is affected by factors such as export service capacity, limitation of resources required in service delivery. Such resource may include the human as well as financial capacity. Other factors affecting the service economy include behavioral and operative barriers. Moreover, language barrier affects intercultural service delivery due to poor interpretation of information (Fisk 1999). Export of services raises several issues. These issues include the privacy of the service consumers, the national security of the countries to which the services

Manufacturing engineering application Personal Statement

Manufacturing engineering application - Personal Statement Example This will be a good opportunity for me to grow in this field and gain all the insight I need as an engineer. Manufacturing Engineering is my passion and I have never had any trouble identifying my ambitions. What I enjoy most about the program is the diversity the course presents me. Projects are varied, wide, and each one of them distinct which are every reason I find the subject interesting. A degree in manufacturing engineering is very pertinent to my future career, it is one of those subjects that will fortify my engineering knowledge and equip me with the skills I need for successful jobs completion in future. I am certain that a degree on the same will provide me with the knowhow I require for a professional job in a plethora of sectors such as  industry, consultancy, finance, and public services. Beside my dream to pursue manufacturing engineering, the background I have on business engineering management makes me an eligible student for the program. I have chosen manufacturing engineering because I want to be a part of design technology that will see the cost of energy in production cut and ozone depletion reduced. To me, a career in material engineering is all I need as it will put me in the forefront of fighting for the improvement of the global environment and counter climate change. This subject does not only excite but intrigue me and I feel I have to master it in the near future. Engineering demands a few more skills for an increased productivity. Such include communication skills and excellence in a team-based work approach. It demands appreciation and understanding of the fact that holistic approach is vital in successful manufacturing engineering. I pay full attention to detail, readily accept responsibility, and I have been commended for exercising good judgment. The experience I have had in college and in the field has given me the understanding of